Insights on Recent Investigative and Enforcement Initiatives in the Medical Device Industry

Reducing Legal Risks in the Sales and Marketing of Medical Devices

Enforcement authorities are stepping up the aggressiveness of investigations and device companies have a target on their back.

There has never been a more important time to attend the industry’s best forum on enhancing sales and marketing compliance.

Invigorated government focus on device company sales and marketing activities is here. As noted recently by U.S. Assistant Attorney General Tony West, the government is litigating and investigating a huge caseload of fraud cases involving medical device and pharmaceutical companies, and the size of recent cases is encouraging more whistleblowers to come forward. Mr. West said he anticipates that 2010 should see a great deal of additional enforcement activity and more large settlements so people should “stay tuned” (Health Fraud Caseload Grows at Justice Department, Wall Street Journal, Nov. 20, 2009).

Companies must tailor their compliance programs to adapt to new priorities in this challenging enforcement climate, and ACI’s 10th Sale and Marketing of Medical Devices conference is the industry’s leading source for compliance insights from senior industry professionals. A unique faculty comprised of in-house regulatory and legal experts, government officials with hands-on experience in investigating and prosecuting significant device industry cases, and outside counsel that assist with developing effective compliance strategies will guide you on how to avert being at the receiving end of a subpoena.