Lori Leskin Speaks with The New York Times on New FDA Guidance for Social Media Use by Drug Companies
The New York Times reports that the FDA issued a set of proposed rules on Tuesday that would require pharmaceutical and medical device companies to list the risks of their products in Twitter feeds if benefits are also mentioned. The rules would to other social media platforms that similarly limit message length. The guidelines also allow these industries to fix any information posted by third parties that could be seen as false or misleading.
According to Kaye Scholer Life Sciences Partner Lori Leskin, companies have hesitated to use Facebook and Twitter in the past due to uncertainty in the FDA rules and for fear of censure.